Stupid Is As Stupid Does
Stupid Is As Stupid Does

Let’s face facts: Young folks don't need any encouragement to act out, get reckless—in a nutshell, be stupid. And that’s just the Diesel message. Oh, kids these days.

Who's In Charge, Sources or News Directors?
Who's In Charge, Sources or News Directors?

The home page of Huffington Post carried another media report Wednesday by Story Worldwide’s CEO and Chief Editorial Officer Kirk Cheyfitz. “For Tiger Photos, NBC Caves in to Annie Lebovitz” discusses the restrictions the photographer demanded and got from TV networks that wanted to use her images. Kirk's not happy with what this might say about the media’s volatile climate. Kirk wrote:

"I was mildly alarmed to see news organizations substituting Leibovitz's rules for their own judgment about how long viewers need to actually see a photograph."

Catch the rest of the piece on HuffPost and leave your thoughts in the comment sec...

The Mags (and Ads) of Google Books
The Mags (and Ads) of Google Books

I’m pretty old fashioned when it comes to my books, newspapers, and magazines. Yet despite my marginalia, I’m forever forgetting where that certain line or passage is—right when I want to read it to someone. Enter Google Books. I can certainly see the utility in that! And now it’s added magazines to the lineup. I want to scream “Disconnect!” but I can’t stop reading New York.

Celebrating Movember
Celebrating Movember

Merry Movember! Now even non-Williamsburgers have an excuse to grow a ‘stache. It’s Movember—“Mo” for moustache, “vember” for November. Say what? Men across the globe are spending 30 days growing and grooming their moustaches. And, um, why? To bring awareness of and funding for the cancers that affect men.

A Difference of Opinion
A Difference of Opinion

In September, The Huffington Post surpassed the Washington Post in terms of unique visitors. "The Huff Post was up 26% year-over-year to 9.4 million uniques, while uniques at the Washingtonpost.com dropped almost 30% to 9.2 million," reports Jennifer Saba at Editor & Publisher. Look out, media giants. You are never safe.

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Taking Back the Village
Taking Back the Village

It's hard for me to badmouth Marc Jacobs, but this needs to be said. The West Village has become the ritzy part of town cluttered with upscale brunch spots, luxury shops, and the beatnik-turned-bourgeois. And it needs to be stopped.

Tomorrow: Use Social Media for Global Good
Tomorrow: Use Social Media for Global Good

In preparation for December’s Climate Change Conference in Copenhagen, advocates for environmental awareness are broadcasting their message to the world’s leaders online. They fear that many of them don’t take the crisis as seriously as they should and aren’t planning enough to prevent global catastrophe. The upper limit of carbon dioxide we can safely have in our atmosphere is 350 PPM (that's parts per million), and yet, as we all know, we’ve far surpassed that.

Razorfish and Project:Cold Toast the Post-Advertising Age
Razorfish and Project:Cold Toast the Post-Advertising Age

This story is about one of my favorite topics: beer. Specifically Coors Light. I’ve been drinking a lot of Coors Light lately, so this assignment, well, it seems like fate.

Boy, don't you know you can't escape me
Boy, don't you know you can't escape me

Remember Mariah Carey? Think hard. You were in middle school and had horrible taste in music. It’s okay to be embarrassed — we all did it. Well, she’s back with a new album and just as vain as ever!

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Mixed-Message Marketing
Mixed-Message Marketing

This commercial has it all. Norwegians! Mustaches! Sex! Viking-hipsters’ hanky-panky! Whatever they’re selling, I've got to have it.

Facebook Slims Down
Facebook Slims Down

On Tuesday night I got an invitation to try the new Facebook Lite — a stripped-down version with only basic functionality: accepting friend requests, commenting, posting photo albums, etc. Hooray! To be rid of those damn quizzes and useless applications! I never cared what Twilight character you were and I never understood what a ninja battle was. This is like freedom.

Story Worldwide
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  • Liz Arnold Liz Arnold is a senior editor at Story. Email her with feedback or queries, or just to say hi.
CONTRIBUTORS
  • Lara Behnert Lara Behnert is an art director at Story Worldwide in Seattle.
  • Jim Boulton Jim Boulton, Deputy MD of Story in the UK, is a Course Director for the Chartered Institute of Marketing and a frequenter of pubs.
  • Kirk Cheyfitz Kirk Cheyfitz is Story's CEO. He's an author and non-traditional marketer who loves stories, media, running, traveling, his family, and dinner.
  • Joshua Drew Joshua Drew is the Technology Director at Story Worldwide, which allows him to read all company email.
  • Luke Dringoli Luke Dringoli is a hopelessly devoted social networker, vinyl record junkie and unabashed marketing geek.
  • Andrea Fjeld Andrea Fjeld is a self-described nerd who likes sad books, weird music, and good wine.
  • Gretel Going Gretel Going is co-founder of Channel V Media & Channel V Books. She secretly hates writing about advertising.
  • Kathi Hall Kathi Hall is a magazine junkie who just happens to be cycling mad.
  • Louise Jacob Louise Jacob is a copy editor at Story Worldwide's New York office.
  • Simon Kelly Simon Kelly runs Story in North America and tweets a lot about food and crappy customer service.
  • Ryan Saghir Ryan Saghir is a veteran blogger and social-technologies addict. Loves: wine, fine dining, long walks on the beach. Hates: wicker.
  • Mike Stevens Mike Stevens is an editor at Endless Vacation magazine and contributes regularly to ModernSpectator.com.
  • Richard Parker Richard Parker is a digital adventurer, urban cyclist, and a post-advertising enthusiast.
  • Amar Patel Amar Patel is a writer, selector, connector, chancer, prancer, dancer.
  • Gaetano Pollice Gaetano Pollice, a Pittsburgh native, is oft prone to unintentionally hilarious/painful gaffes.
  • Chuck Wentzel Chuck Wentzel is a writer and editor who hates hyperbole and loves unexpected irony.
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