When Ads Get Confrontational
Sex sells, right? In the Netherlands, it would seem that unsexy sells too. Get the whole picture after the jump…if you dare!
Risk Your Digital Life with Facebook Roulette
Remember back in December when celebs went mute on social media for charity? Here’s something similar, but without the charity and a good deal more vodka. We love it!
Pepsi’s “Social” Vending is Cool but Somewhat Antisocial
One-upping Coke’s touch-screen dispensers, PepsiCo has unveiled a line of socially enabled vending machines that let caring consumers gift a pop to a friend…or colleague, family member, crush, stranger — anyone, really — regardless of location. What’s a socially enabled …
Print Ads That Cross Digital Borders
Reporters Without Borders pledges to defend, aid, and improve the safety of journalists working around the world, but right now they’re busy making their own news with a brilliant new awareness campaign. The free-press advocacy group has rolled out print ads …
Facebook Was Made for Shakespeare
No time or money for the theater? Now you can follow a play on Facebook! Over the course of three days, READ magazine debuted what it called the “first-ever Facebook performance,” acting out Shakespeare’s Much Ado About Nothing through wall …
Marketers Eye Hispanic Male Demographic
A new study demonstrates something many people have known for a long time: Hispanic men are too important a demographic for marketers to ignore. Afterall, the Hispanic male is the original metrosexual, explains Story’s own Chiqui Cartagena in her latest contribution …
Help A Non-Profit, Party at Cannes
It isn’t news that YouTube is up to quite a bit more these days than just playing host to cute kitty videos. Now the video host and original content creator has partnered with Cannes for the “Good Work” initiative, which challenges …
How to Be Popular: Best Practices in Facebooking
Attracting fans with flash is great, but maintaining and supporting a vibrant online community requires deep self-evaluation and a lot of hard work. How will you communicate with your audience? What kind of content do will you give them? How …
Welcome to the Future of Advertising
The post-advertising age is complex. Consumers controlling brands, optimizing search, utilizing paid, earned, and owned media…all aspects can seem pretty confusing. So what’s a poor brand to do? Never fear: Help is on the way!
A Traveling Minstrel for the Modern Age
I hate most music venues. They’re expensive, they’re crowded, they’ve got long lines, and there’s always some jerk singing along right in my ear. That’s why Bobby Bare Jr. is the performer for me. He cuts out the venue middlemen by …
