CEO & Chief Editorial Officer
New York City
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[See 9/2/11 Update at bottom of post] A strange encounter with a somewhat hostile innkeeper in the wilds of Nova Scotia has focused me on the escalating war that more and more businesses are waging against their customers’ free speech …
The media business has been in chaos for a decade, and there’s more coming. The next big media revolution will be an escalating and increasingly bitter competition between the content creators–especially newspaper and magazine publishers–and their former friends, the traditional …
The latest news from the upper-echelons of marketing and advertising is that storytelling is the path to advertising’s future. There’s still a lot of what can be called “TV thinking” hanging on stubbornly, but no one any longer denies the …
[NOTE: This post by Story's Kirk Cheyfitz first appeared on the Media page of Huffington Post.] There’s been much crowing by traditional publishers about how the iPad will save books and magazines. But the content we’ve seen so far won’t …
HP’s social media strategist, Tony “Frosty” Welch, aka @frostola on Twitter, has been getting mostly high marks for his handling of a YouTube video that dramatizes how HP’s facial recognition software tracks white faces a whole lot better than black faces. We’re not …
There’s been a lot of hogswallow on the blogs and the eBooks about how social media promotes honesty because people engaging in social media must, must, must be honest, open, transparent and human. I can give you a lot of examples, ranging …
RFPs may suck, as Tom Searcy’s new book proclaims, but Story Worldwide was recently asked in an RFP to write down Story’s “vision for the future of social media” and I thought it was a really good question. Where exactly …
Blessings and thanks to The Daily Beast for reporting that Story Worldwide, the agency that brings you this blog, has launched an experiment to use the social web to find a true, authentic and sustainable brand for the Republican Party, …
So, some guy named Jarvis Coffin wrote this rather ridiculous post a week ago on Huffington Post titled “Reports of the Death of Advertising Are Exaggerated.” (They aren’t, by the way.) I was directed to it by a friend, so I …
I have a long memory that can be short on details. For example, I have this bizarre idea that social media didn’t just APPEAR on the planet in September 2003 or March 2006. For the longest time, I couldn’t imagine …
