Passionate Pursuits at Lexus
Passionate Pursuits at Lexus

Here at PostAdvertising.com, we love brands that turn themselves into media channels. Lexus* has taken this to heart and launched LStudio, a lifestyle and entertainment broadband video channel. If you've been wondering what Lisa Kudrow has been up to recently, wonder no more.

VH1 Chats Up Its 10-Minute Stars
VH1 Chats Up Its 10-Minute Stars

For $7.99, you can download the VH1 Mobile application, VH1 Watch and Discuss Live Chat. Hey, I hear that's Brandi C's hourly rate! Whoa! Too early for hooker jokes? Okay, okay. Or it goes at the monthly rate of $2.99. That's what she said! That doesn't even make sense. It's Friday, people. Time to get a little slutty.

Barbara Michaels Will Be Your Brand
Barbara Michaels Will Be Your Brand

At trade shows and events, every brand needs a character. Whether its your regional salesman setting up shop with a conventional booth or a gaggle of hotties passing out free neck lanyards like leis with your logo on them, brands are represented by characters at these events every day. But can't they do better? And how many brands have expertise in theatrics? Not many. Enter Barbara Michaels.

I Drink Your Milkshake...I Mean Wear Your Shirt
I Drink Your Milkshake...I Mean Wear Your Shirt

Jason Sadler is selling his body. The top half, at least.

Mitsubishi Airlift
Mitsubishi Airlift

To promote two new models (Lancer and Colt) in Europe, Japanese heavy industries company Mitsubishi is pulling out all the stops and getting extremely crazy. Think Japanese game show crazy. In fact, just think Japanese game show:

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Peyton Manning's Mastercard Touchdown
Peyton Manning's Mastercard Touchdown

Half-quarterback, half-commercial superstar, all Manning. Peyton, that is—sadly, not our golden Giant, Eli. Big brother Peyton is back with a home run for MasterCard. Whoops, sorry. Wrong sport.

Advertising Gimmicks That Work Even in Tough Times: Super Stationmaster Tama...the Cat
Advertising Gimmicks That Work Even in Tough Times: Super Stationmaster Tama...the Cat

A grocery store cat started hanging out at a train station. On a whim, the station administrator put a little hat on the cat and started to call it Super Stationmaster Tama. Now Japanese are flocking from all corners of the country to take pictures of the cat, calling it a "once in a lifetime opportunity." For real? I guess people like cats. Roll tape:

Skating the Virtual Ad World
Skating the Virtual Ad World

At over 10,000,000 units, the iPhone is not only a juggernaut in the telecom industry, it's also second worldwide as a video game hardware platform to only the hugely successful Nintendo Wii, which only outstrips it by about 3 million units. How does this impact advertisers and marketers?

Unscrew America Gets the Word Out
Unscrew America Gets the Word Out

One problem that we've discussed at PostAdvertising.com is, once you've built engaging media, how do you get the word out and get people to see it in the post-advertising age? Unfortunately, for now, the answer is advertising. There are two pre-requisites for success in this venture. (Don't worry, there's a video down there somewhere...it's not all gonna be boring words.)

Dawn's Fancy Hands
Dawn's Fancy Hands

Who has the most talented hands? Is it Jimi Hendrix, who could make magic with a guitar? Or Bill Evans, the great jazz pianist of the '60s and '70s? Or maybe your tenth-grade boyfriend? No, no, and…ew. It's gotta be these:

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Justin Timberlake's Name Is William Rast
Justin Timberlake's Name Is William Rast

Justin, baby, you've come a long way since your clean-cut days as heartthrob of one of those 1990s *NSUCK boy-bands dating Queen of Crazy, Britney Spears. 

Jeep's Urban Ranger and the Patriot Adventure
Jeep's Urban Ranger and the Patriot Adventure

I like the cut of Jeep's jib. Like Dodge with its Ram pickup truck, Jeep is up against it...with pretty much all of its products. For some unknown reason, demand for low MPG vehicles has dropped off slightly. But Jeep still has hope. Post-advertising to the rescue? Eh....

IN THE POST-ADVERTISING AGE,
THE BRANDS THAT TELL THE BEST STORIES WIN.
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Jeremy Greenfield
Jeremy Greenfield
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