What’s this all about?
We at
Story Worldwide
believe the Interruption Age—the time for traditional ads—is over. The
Post-Advertising Age
is what’s now and next: Great content driving deep consumer engagement; less and less money wasted on expensive traditional media (like TV) as free media take over. It’s inevitable, it’s a good thing, and it’s already upon us...as this blog aims to prove.
ADVERTISING IS DEAD
INNOVATION MATTERS
EVERYONE IS A PUBLISHER
EVERYTHING IS FREE
CONSUMERS CONTROL BRANDS
BROADCAST IS SHRINKING
GREAT CONTENT WINS
More Topics
Editorial Contacts
Martin Harrison
martin.harrison@storyworldwide.com
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Liz Arnold
is a senior editor at Story.
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CONTRIBUTORS
Lara Behnert
is an art director at Story Worldwide in Seattle.
Jim Boulton
, Deputy MD of Story in the UK, is a Course Director for the Chartered Institute of Marketing and a frequenter of pubs.
Kirk Cheyfitz
is Story's CEO. He's an author and non-traditional marketer who loves stories, media, running, traveling, his family, and dinner.
Joshua Drew
is the Technology Director at Story Worldwide, which allows him to read all company email.
Luke Dringoli
is a hopelessly devoted social networker, vinyl record junkie and unabashed marketing geek.
Andrea Fjeld
is a self-described nerd who likes sad books, weird music, and good wine.
Gretel Going
is co-founder of Channel V Media & Channel V Books. She secretly hates writing about advertising.
Kathi Hall
is a magazine junkie who just happens to be cycling mad.
Louise Jacob
is a copy editor at Story Worldwide's New York office.
Simon Kelly
runs Story in North America and tweets a lot about food and crappy customer service.
Ryan Saghir
is a veteran blogger and social-technologies addict. Loves: wine, fine dining, long walks on the beach. Hates: wicker.
Mike Stevens
is an editor at Endless Vacation magazine and contributes regularly to ModernSpectator.com.
Richard Parker
is a digital adventurer, urban cyclist, and a post-advertising enthusiast.
Amar Patel
is a writer, selector, connector, chancer, prancer, dancer.
Gaetano Pollice
, a Pittsburgh native, is oft prone to unintentionally hilarious/painful gaffes.
Chuck Wentzel
is a writer and editor who hates hyperbole and loves unexpected irony.