The Dangers of Brandjacking
The Dangers of Brandjacking

What can brands do in the post-advertising age to prevent the kids from taking their haloed images and associating them with such popular concepts as child molestation, corporate waste and pooping in one's pants? Truthfully? Absolutely nothing. It's how brands react to it that counts.

First, here's a set of absolutely viscious brandjackings. Enjoy. (And here's a throwback set from one of our most favorite ex-ad-bloggers.)

Don't be like Viagra and turn a potentially bad situation into a debacle.

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Jeremy Greenfield
Jeremy Greenfield
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