Hey nerds: wanna go to Yale next year? Consider yourself warned.
As you can see by the promo video, in the minds of admissions offices, it’s Ivy League Musical, 2010. For 15 minutes, enthusiastic students harmonize over the glories of their university. And oh, how wonderful life is up there! They have game rooms! Food! And students don't have to go outside to get to the library!
The YouTube video’s so geeky, it’s almost good and was bound to quickly go viral. But did Yale’s admission’s office really need to attach this over-the-top image to its already well-known brand? What was wrong with the university’s established serious stereotype? The quality of a Yale education and the institutions rigorous tradition should speak for the school itself.
Oh, the kids these days…
Harvard, we’re waiting to see how you’ll retaliate.
(via Gawker)