AdAge has posted a terrific, in-depth interview with Story Worldwide's own North American executive creative director
Keith Blanchard. And much to the surprise of Keith's colleagues at Story, the former Maxim editor doesn't come off nearly as disgruntled as his fictitious counterpart Don Draper did when the venerable ad rag
profiled him in the season premiere. There's none of the smoky, arrogant, and aloof ad man act here. Rather, the conversation with media guy
Simon Dumenco finds Keith doing what he does best: telling stories. He also does a great job of succinctly summing up a lot of the post-advertising ideas we're following and trumpeting here in these pages.
But can the guy still tell a serviceable fart joke?
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