Extreme Storytelling: Be the Boss of Your Own Movie Stars

Production company Tool of North America has created stunning ads and interactive media for brands like MTV and Bud Light, but we've never seen anything from them like this before. Realizing the iPad's potential to transform the face of linear storytelling for the screen, Tool teamed up with Domani Studios to create  Touching Stories—a video series that puts viewers in control of their own film adventures. With so much power in your very fingertips, being a couch potato could soon become demanding — if exhilerating — work.