Your Home Movies, Now with Less Product Placement

Further proof that now, and in the future, yelling at consumers with billboards and slogans won't work: Unlogo, a new Open Source website and iPhone app, gives people the ability to remove corporate logos from their personal films. The idea is fairly simple: Have a home video that includes unwanted logos or distracting corporate billboards, or other branded signage? Upload it to unlogo.org and watch as your video becomes “un-logo-fied.” Think of it as a way to keep those treasured memories commercial-free.