Back-to-School Terror, Now Socially Networked!

Posted by Luke Dringoli, 25 Sep 2009
Ah, remember those cheery "BACK TO SCHOOL!" marketing campaigns by J.C. Penny, Staples, Marshalls and the rest of the lot? How they seemed to happen earlier and earlier each summer? Well, it looks like with this season's marketing blitz, retailers decided to jump on the social media bandwagon.
Share