Best Buy vs. Employee: the YouTube Scuffle Continues
Ah, satire in the age of instant communication. One big box brand doesn't quite get the joke. As good as social media's been for Best Buy (see: @Twelpforce, a continued success), they're fast finding out how real things can get when their internal policies don't line up with their ostensibly progressive, tech-conscious reputation. We're talking about an employee of theirs, who since being pressured into quitting his job over a couple measly, unbranded YouTube videos, has hit back with a new video roasting the retailer in a similarly anonymous fashion. If consumers can control brands these days, then employees can bring them to their knees.